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2023/2024
PaperON: Helping companies easily manage projects and teams
Overview
PaperON started as an internal platform for Paipe to control employees' working hours divided by project and tasks. Based on user interviews and usability testing, it evolved into a valuable platform that solves real problems for other companies as well. As an independent product, we have been improving the platform with constant feedback from users.
I was responsible for leading the process and design that pivoted the product from only a time tracker to including project management as well, which allowed PaperON to start monetizing it with external companies.
Sector
B2B SaaS / Time and Project management platform
Role
Product Designer
Methods
UI Design, Market Analysis, Workshop, User Interviews, Usability Testing, User Flow, Wireframes, Prototypes, Handoff
Team
Product designer (myself), product manager, developers, QA analyst.
Problem
The current market tools are overly complex and difficult to learn. They lack on collaboration and make it challenging to track project progress.
Goal
A platform for small and medium companies that provides a clear view of project progress and team working hours to improve decision-making and increase revenue.
Outcome
An easy team and project time management platform based on team collaboration that saves time. Including features such as a chronometer, dashboards, activities backlog, budget tool, and a comparison of planned vs executed activities.
The process
Research & Market Analysis
Analyzing other tools and their offerings helps us gain insight into the market and understand our competitors. I conducted a comparison of the key features, content structure, and navigation.
Interviews with users and stakeholders
By listening to the work routines and pain points of users with other platforms, we gained valuable insights into areas we needed to address. We also gathered feedback regularly on the usage of PaperON to identify potential areas for improvement.
Co-creation Workshops, Ideation, Prioritization
After understanding the needs of businesses and users, we did co-creation sessions to brainstorm ideas for solutions. We used prioritization techniques to decide which items would deliver more value, taking into consideration time, budget and technical requirements.
Information Architecture & User Flows
I structured the content using information architecture and user flows. Additionally, I conducted an analysis of the product to identify areas where the new features would impact existing pages, allowing for necessary updates.
Wireframing
When creating wireframes, I preferred to use most existing components to speed up development. If this was not possible, I created new components as needed. Once completed, I presented the initial concepts to the product manager and developers for validation and feedback.
Usability Testing
Based on the potential impact and available time, we conducted usability testing prior to development. For smaller changes, we analyzed the data post-coding to validate its usability.
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Final Prototypes & Handoff
In the final prototypes, I included instructions in the file along with additional information that may assist the developers. I then presented the final designs to the project manager, developers, and quality assurance team.
Below are some of the new features and improvements to existing journeys I designed:
Project management tool
Subscription plan
& Payment Checkout
Budget management
Gamefication
Dashboards
And more
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